Green in our Economy

by Bryan on May 30, 2010

This is an excellent article that offers a realistic viewpoint to the “Green” conversation. I love thinking through why we, at Unique, and why we, as a society do the things we do. The realistic side of “going green” is that its a great ideal but it must work and be economical in real life. Read the article and let it make you think. I’ll offer some of my thoughts on this article as well:

Many feel that it is now every person’s responsibility to become more green.  I don’t buy that, rather I feel it is the responsibility of every green minded student, entrepreneur, scientist, etc.  to find ways to make it inevitable for people to become more green.  We do this by thinking up new products and services that are better and more cost-effective in the long run for the consumer.  I can’t tell people that they are better off using say, Unique’s Carpet Shampoo unless I am confident that it is competitively priced with less green competitor’s and that it works as good if not better.

If someone has a huge amount of disposable income its one story, but for most of us who live within budgets and tight finances (especially with how difficult things are right now) it is asinine to think that socially we are expected to purchase products that are more expensive and work less effectively, but that are environmentally friendly.  Some have done this, rather its on us to create products that are effective, cost-efficient, and “green”.  It will take work, but its worth it!  What’s your take on this article?


At Unique we produce all-natural cleaners. Our organic cleaning supplies wipe out odors and stains. Our safe drain cleaner safely opens up clogged drains, and our grease removers clean up grease and oil. Why reinvent the wheel when nature is so well designed to deal with its own waste? Nature’s way is the best way! To see more about our products and to find a retailer near you click here

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